Users will soon have a new feature that permits them to lessen the amount of AI-made videos appearing in their streams. This initiative comes as the company revealed that it now features over 1 thousand million AI-generated clips.
Pilot Phase and Launch
The update is undergoing trials over the next few weeks before a widespread rollout. This development aligns with a increase in AI-generated material, fueled by emerging video-generation tools.
AI Content on Other Platforms
It has been noted that approximately 10% of the fastest-growing content creators on a popular video site only show AI-generated videos. A significant portion of this material is considered “AI slop”, a phrase for substandard, mass-produced content that is frequently nonsensical or dreamlike.
“We know from our community that a lot of users like content created using AI tools, including AI artwork to educational videos, and we aim to offer the community the option to increase or decrease of that, according to their own choices,” commented a platform representative.
Scale of AI Content
The service shared that there are now over a billion videos on its app labeled as made with AI. Collectively, over 100 m pieces of content are uploaded to the platform each day, making AI-generated material a relatively small part of its overall inventory.
How to Adjust Settings
Viewers will be capable of limit or boost the amount of artificial media they watch by accessing the “manage topic” option in the platform and selecting the AI content topic. Additional categories that can already be modified under the tool include politics, clothing, cosmetics, and movement.
AI Disclosure Rules
Its rules require users to identify lifelike artificially created content, and it bans malicious AI impersonations of public figures or critical incidents. Any believable AI-generated clip that is not labeled can be deleted under its user guidelines.
In addition, the service will now add an artificially created watermark to content made using its own AI tools, or flagged by an cross-platform project for spotting content made by AI. This step is designed to help prevent users from seeking to evade the tagging system.
AI Literacy Programs
The company is also launching a $2m AI literacy fund for professionals and organizations to create learning resources about using AI responsibly. This initiative will benefit charitable organizations specializing in teaching computer science.
Content Safety Approach
TikTok has supported its moderation strategy, amid debate over plans to make redundant hundreds of content moderators in the UK. The company is set to reduce a significant number of roles in its trust and safety department in its British office, with worker representatives and digital protection specialists raising concerns that people are being substituted by machine-led review.
A trust and safety lead explained that people-led review would still have a role, but artificial intelligence can shield workers by filtering out the most graphic content prior to it gets reviewed by humans. The platform announced a notable drop in explicit and harmful content seen by human moderators over the last 12 months due to the use of its machine learning processes.
We believe it is crucial to balance people and machines to ensure user safety,” the official commented. “We’ll have people as integral to the approach, but we also think it’s highly necessary to limit contact with harmful content as quickly as possible, which is why a extensive automated help is really helping us operate efficiently.”
